
Chris J. Martinez and a rotating group of guest experts bring you weekly take on the best, worst, and interesting stories from the Automotive Industry. Martinez is the Author of: The Unfair Advantage: Digital Marketing Principles That Will Explode the Growth of an Auto Dealership Driving Sales: What It Takes to Sell 1,000 Cars A Month The Drive to 30: Your Ultimate Guide to Selling More Cars Than Ever Co-Host of Cars Her Way Radio on IHeartRadio and Director of Operations of CarsHerWay.com Martinez was recognized as AutoRemarketings 40 under 40 in 2018—Automotive Blogger. He is also the founder of publishing company J. Joseph Group, LLC, a dealer advisory board member of The Automotive Partners and a founding partner of The AutoMiner, LLC—which is a SAAS company that has increased sales and service retention. He is people-driven, results-driven, customer-oriented and forward-thinking with more than 16 years of experience in