Welcome to the Ontario Life Sciences Founder Marketing Glow Up This podcast is a 14-chapter commercialization audio guidebook that demonstrates marketing isn't just about sparkle; it's about commercial strength. Hosted by author and life science marketing veteran Kris Barnette and his robotic co-host, Gizmo, The Marketing Glow Up methodically tackles the go-to-market challenges keeping Canada's most promising science stuck on the bench. Tune in for all-killer, no-filler tactics, and follow along with supplementary worksheet exercises crafted to transform invisible life sciences innovators into unignorable commercial beasts. Download the free supplementary Five-Exercise Marketing Foundations Workbook at www.allgoodmktg.ca
