CJFX-FM 989 XFM

Established on March 25, 1943, initially as an AM station, this northeastern Nova Scotia broadcaster played a pioneering role in educational programming and live music. The station, then known as CJFX, faced early challenges including a wartime military request to return crucial copper wire, which it refused, emphasizing its commitment to broadcasting. Today, operating as 989 XFM on 98.9 MHz in Antigonish and 102.5 MHz in Inverness and Pleasant Bay, the station delivers an Adult Contemporary format under the slogan "Nothing But Hits." It serves Antigonish, Pictou, Guysborough, Inverness, and Richmond counties, along with portions of Cape Breton Island. Programming includes a blend of popular music, local news, sports, and community information, maintaining a strong connection with its diverse listener base. The station's evolution included a transition to the FM band in 2003, making 98.9 FM its primary signal. In addition to contemporary programming, the station incorporates classic hits into its musical rotation.