La Suavecita 104.3 (Sacramento)

Broadcasting on the 104.3 FM frequency, this station focuses on the regional Mexican music market within the Sacramento metropolitan area. The programming centers on genres such as Grupero, Cumbia, and Norteño, specifically targeting Spanish-speaking listeners in Northern California. It operates under the Entravision Communications Corporation umbrella, maintaining a consistent playlist structure that emphasizes classic regional hits. Listeners can access the broadcast schedule and community updates through elboton.com. The signal covers Sacramento and surrounding counties, providing continuous musical content tailored to the local Hispanic demographic without interrupted talk segments.